Our Vision

An Australia that eliminates wasted tourism and technology resources and uses them to help solve the issues facing our most vulnerable people.

Our Purpose

Our mission

To unlock spare resources and provide Australia’s most vulnerable people with access to the technology, accommodation and experiences to get their lives back on track.

Our objective to reach by June 30, 2023

To put an internet-connected device in every room of every women’s refuge in Queensland.

Our guiding principles

We believe that Australia has the spare resources to provide its most vulnerable people with access to the technology platforms and wellness experiences they need to get their lives back on track.

We believe there is no reason why, in the 21st century, there should be 80,000 empty hotel rooms in Australia on an average night, tens of thousands of empty holiday homes, granny flats and spare rooms going unused every week, and 100,000+ people without a roof over their heads.

We believe no person should have to sleep on the street, in their car, or under a bridge while there are spare keys hanging on a wall.

Our Board



Matt is a senior marketing executive with two decades of experience in the economic development, tourism and technology industries. He is a Fellow of the Australian Marketing Institute, an Associate Fellow of the Australian Institute of Management, and a Member of the Australian Institute of Company Directors.


Penny Massey, BJournalism, CSPO, CSM, Kaospilot

Penny is passionate about human rights and environmental protection – she believes technology is an enabler for change and can support positive outcomes for our communities. She holds an executive directorship at Motley Farms, an agtech enterprise delivering low-emission automated farming systems. Penny also leads decarbonisation technology solutions for a Fortune 500 firm, developing innovative software solutions and partnering with industry to reduce the carbon impact of infrastructure projects.

Company Secretary

Ian Beaton, CA BIF

Formerly a Director in Ernst and Young’s audit division, Ian is currently General Manager of Financer at Sunland, one of Australia’s largest listed property developers. He is also a non-executive director and Company Secretary of Millen Farm Ltd, a non-profit urban community farming group.

Spare Keys is a Registered Charity

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